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Thinkun is a Sydney-based agency specialising in interactive mediums, from websites and social media strategy right through to online and mobile advertising. We work with other agencies, designers and both small and large companies to develop effective online communication that speaks clearly to any audience through any digital device.
Thinkun is a Sydney-based agency specialising in interactive mediums, from websites and social media strategy right through to online and mobile advertising. We work with...

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iPad apps and websites usability report

POSTED ON 26/08/2010 under Think aloud and tagged with , , ,

iPad usability reportHave you been wondering about how millions of iPad users are using websites and apps on their shiny new devices?

You’re in luck. Web usability guru Jakob Nielsen, through his Nielsen Norman Group has published a 96 page report on iPad usability findings from user testing.

In their own words, “This report is less thorough than our normal research reports and does not contain as many detailed and actionable design guidelines as we usually provide”. However, unlike their usual practice, this report has been published free of cost.

A one sentence summary of the report reads like this. “iPad apps are inconsistent and have low feature discoverability, with frequent user errors due to accidental gestures. An overly strong print metaphor and weird interaction styles cause further usability problems.”

“It looks like a giant iPhone,” is the first thing users say when asked to test an iPad. (Their second comment? “Wow, it’s heavy.”)

So what are you waiting for? Download the iPad usability report now.

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